by Alison | 11.30.16 | Marketing
by Alison | 11.30.16 | Marketing
Just because it’s the beginning of December doesn’t mean that it’s too late to implement any holiday marketing campaigns, it just means that you might have to tailor your larger campaign efforts for more targeted assets. Concerned about the idea that you might’ve...
by Alison | 11.07.16 | Marketing
by Alison | 11.07.16 | Marketing
So you’ve figured out the right time to go to market, you have a killer collection of curated products and you know exactly what audience you want to reach – but what do you say. Finding the right message that resonates with your customers is sometimes one of the...
by Alison | 11.01.16 | Marketing
by Alison | 11.01.16 | Marketing
As the Millennials turn another year older, their spending habits are also maturing, especially as more and more of them are now out of college, owning homes and beginning to start families; in fact, 1 in 4 Millennials are actually parents today. As a general...
by Alison | 10.27.16 | Marketing
by Alison | 10.27.16 | Marketing
This holiday season, it might be a good time to ramp up your digital efforts. If you’re wondering why we can easily make the case: 46% of holiday shopping now happens online 53% of those who shopped online used smartphones or tablets, up from 41% the previous years...
by Alison | 10.24.16 | Marketing
by Alison | 10.24.16 | Marketing
94% of American’s say they celebrate and/or participate in Christmas. For those of you who are wondering, that’s just about 298 million people. And we know that you’ve all seen or heard the numbers of each year’s holiday shopping trends on the news, but just in case...
by Heidi McIntyre | 08.03.16 | Marketing
by Heidi McIntyre | 08.03.16 | Marketing
Lately the Millennials seem to be top of mind. At trade shows and educational events, the Generation Y topic appears at least once on the agenda. We’ve been focusing quite a bit on Millennials in this blog so we are not immune to the pull of these digital natives....
