Bloggers are the new influencers with the ability to develop personal relationships and tell your story. Black Gold Farms prides itself on open and sustainable production and welcomed 8 national food bloggers to one of their farms to experience potato farming first hand. During the farm tour, they learned firsthand about farming and packaging operations in detail, as well as how exactly potatoes get from farm to market.
The Result: The experience generated over a dozen blog posts and new recipes, social engagement on all media platforms and more than a million impressions – as well as lifetime relationships and new friends.
